Seems weird that the Seahawks FO would intentionally wait this long to start talking, which allowed players like Allen Hurns to set a high bar in negotiations. Maybe I'm wrong but I'm guessing Baldwin would have jumped at $10m APY back in March, yet post-Hurns that $10m number almost feels like an insult for a far superior WR like Baldwin.
Basically, the longer you wait to make a deal, the more it benefits the player's side of the negotiation. Oh well, better late than never I guess. Roll up 'dem sleeves JS.