Can't speak to how Boomer feels about Seattle, but he definitely likes Pete. Pete coached him at the Jets, and Boomer has said more than once that going from Pete to Rich Kotite was like going from a PhD to elementary school.
Obviously I think he's dead wrong about fining Sherm. Yes, what Richard said is borderline in terms of not representing your "company" well. But it's hardly the worse thing that has been or ever will be said, and he brought up a valid point; whether Goodell really is buddy buddy with Kraft or not, it LOOKS bad for him to pose for pictures like that while an investigation is occurring. Get a clue, Roger.
I also think fining Sherman would only do more to legitimize what he said.