I'm a bandwagon Seahawks fan, but I went to Kansas State in the 1990s when Bill Snyder was building that program from garbage to contender. Now, it took Snyder 10 years to finally get over on Nebraska, but even prior to that, where was most of our hate coming from? The Big Red. Why? Because in 1991, we walked into their stadium, led most of the game, and lost at the last minute 38-31. We weren't lying down and getting our butts pounded anymore.
Even analysts hated us. We were on top of the Big 8/12 for awhile, but when Oklahoma beat us in 2000, Brent Musburger was absolutely giddy about a "traditional" program reclaiming its "rightful place."
Let's face it, the Seahawks "haven't won anything" yet, and the team down south with five Superb Owl rings is your Nebraska. The Forty-Whiner fans hate the idea that the once "lowly" team in Seattle has been built into a contender. Analysts secretly hate it too. Seattle is considered a "smaller market" without the "national appeal" of the larger cities. The Seahawks will get hate like this even if they win the Super Bowl. But then the really cool Kwakiutl osprey logo (which I always loved, even the old school one with the bright blue-and-silver unis) will be all over people you see in airports and malls, and people will have to give up the love ...