New logo for Jaguars

New logo, new jerseys. It's at least going to sell more merchandise Lol

The Jaguars have been doing good for themselves trying to change their franchise around from what i can tell. The Gus hire was a good move from them i thought and this new jersey/logo helps create some buzz.

If they let Gus have some power down there (which I think they will), it wouldn't surprise me to see the jaguars trying to build something like Seattle has.

Recon_Hawk":cjd446wi said:

"Here is the #Jaguars secondary mark to pay homage to military roots of Jacksonville."

Not sure what secondary mark means, but I love the shield look. Logo looks better on black background as well.

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That looks damn good. I was fairly lukewarm on just the new logo when I saw it, but this here is pretty darn good looking.

Not bad, but looks kind of "Disney" to me.

Looks good! Has an old-school look to it.

didn't they already update their unis?

I don't know if it was intentional, but the old logo shape reminds me of a football helmet.

New one definitely has more flair.

Offseason...*sigh*

I'm surprised one of the whiskers isn't a Nike swoosh.

/obligatory reference

Pretty nice...certainly not destined to be remembered as a classic but it's an improvement

NFSeahawks628":13fxaajp said:

They went from a male jaguar to a female jaguar, it's clear they are trying to appeal to the female audience. [/troll]

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I thought it looked rather feminine too. That, and it reminded me of Thundercats, but I don't think in a good way.

Meh. Looks like they are trying to polish a turd. Still a turd.

Don't like it. I love the original Jags uni's and logo's.

You guys are trippin. It went from an ok logo to a great logo.

Old logo was atrocious...looks like a spotted cat trying to swallow a fart. New logo looks like it will appeal to a larger demographic.


Love it on that shield, that alone should be the logo.

Looks great!

The Jags will look absolutely marvelous as we're completely destroying them in our house next season...