The way I see it there's two trains of thought
1. It's gimmicky similar to the wildcat, it's a crutch for offenses without an elite passing game, or unpolished passing qbs.
2. It's an evolution of the game due to the presences of greater athletes at the qb position, longer/more training camps for youth and more practice running it before entering the league.
It's really hard for me to decide what it is, it's obviously not sustainable by QBs over the long haul (vick, rg3, steve young etc), this leads me to believe it's more of a gimmick thing. Other other side of me thinks if Tom Brady ran a 4.4 bellicheck would have been doing this for years. For one reason or another we're seeing better athletes at the QB position, and the read option obviously adds another element to the offense, I see it as a great tool to ease a new qb in to the system/league/wingames, however I think it needs to be abandoned after a QB has matured, and then should be used sparingly (similar to rodgers), Caep is going to get murdered if he runs that much, same as rg3, same as wilson if he keeps it up.
4/27/13 - I was there #humblethug
"He looked like a bad man," Sherman said, "and I knew we were alright."