Someone posted here that because of the FG "practicing" that went on during Raven-Broncos, the refs briefed both teams before the game that that wouldn't be allowed. If that's actually true, then I suppose there should have been a five-yard delay penalty imposed for the kick. I don't think it's really that big a deal, and the kicker probably would have scored anyhow. But if you go to the trouble of explicitly spelling something like that out pre-game, then you MUST call it during the game. Even if it goes against the home team in a crucial spot. It's simply a must, if credibility and consistency are things that you value as an organization.
As to the OP, if the pre-game briefing did indeed occur, then Bilick's obviously wrong factually. Every coach in the league would have asked for a call in that circumstance, even him.
"I have a Super Bowl ring, and I would gladly show that to him. And if he doesn’t have time to come see it, tell him he can Google it." -- Doug Baldwin