Andrew Luck is the favorite of the Media. That's unfortunately all we need to know. I think RGIII is sometimes added ... to make things interesting, but in reality, this is Andrew Luck's to lose. Kirk Cousin just threw oil on RGIII's party.
Andrew Luck has been the ESPN Darling since college, the Advertisers, the corporate sponsors, ... etc. Andrew Luck fits the example of the most marketable demographics ... Andrew Luck looks like most of the people who have the financial power to purchase products, he looks like a future CEO in control , he lives in the correct timezone, he is well-spoken, ... and all the buzz words you hear in marketing school.
I listen to Mike and Mike on ESPN, until a few weeks ago, Russell's Wilson name was an afterthought. Finally today, the other Mike said he would pick Russell over Luck and Griffin. That was the first time ever Russell had received that much love above any of the other favorites.