I can see it a little bit to be honest. If I am being objective.
1. The whole rah rah thing could be a turnoff to some.
2. The impression that he cheated at SC (read Jim Moras lips)
3. The impression that he bailed on SC when the kitchen got warm.
4. People root for underdogs , they don't like dynasties. Lots of CFB fans might have hated SC for them winning so damn much.
Disclaimer: not my opinions.
I love what Pete and JS have done personel wise. I still don't think he's the best in game manager in the league, but this team competes.
Now a guppy driver. Loving the Hawks with my bro Nanomoz for over 30 years