"We're obviously running plays to gain yards, obviously," Nielson said. "But we're also running plays to see, OK, what are they showing us here? So next time when you've got that personnel up, or next time we go in that formation, we can do something different."
One of the more interesting thing to keep in mind while watching a game.
Very good article.
Next time I see a play go for very little or nothing, I'm going to hesitate before damning the world. Will be nice to keep track of the turnover that comes in-game from this philosophy.